Caesars Entertainment Corporation Sets Conference Call To ...

LOTTERY EXPO 2012Co-Hosted by PGRI and the Florida Lottery ?October 22 to 25, 2012, Miami, Florida
LOTTERY REGISTER: Click Here: No charge to attend. VENDOR REGISTER: Vendor - Click Here HOTEL: TRUMP MIAMI 18001 Collins Avenue, Sunny Isles Beach, Florida 33160 Registration will open Monday October 22 at 2pm outside the Ocean Ballroom.? Call with questions or to register 425-449-3000

Platinum Sponsors

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SILVER SPONSORS & EXHIBITOR

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LOTTERY EXPO 2012 explodes on the scene. Registrations now exceed 250 people and more are signing up every day. They are coming to hear world-class speakers who are also industry leaders tackle some of the industry's trickiest issues, including:

-- Private Manager Agreement versus traditional government operator model: Pros and Cons. What exactly can a Private Manager (PM) do that the government lottery operator can't do? Will the trend towards PM cause legislators to ask that question and give their government operators more flexibility to act more entrepreneurially, to apply a more reasoned risk-assessment model that supports change and innovation? How will the introduction of this new management model change the industry for everyone? Or will it?

Players Clubs and Loyalty Programs are a fabulous step in the right direction. But what's next? How can lotteries increase player registration in Clubs and Loyalty Programs? And how can lotteries leverage that registered player relationship into increased sales?

Can commercial partners who compete with each other also "play well together"? As new ideas and innovations come from a wider variety of commercial partners, the need for those commercial partners to work together for the benefit of their customers increases. Lotteries need their commercial partners to work together to enable integration of new games, host new transaction-processing for non-traditional games and POS's, and otherwise get creative to facilitate innovation and assimilate new products and services.

Engaging retailer support for multi-channel distribution. The multi-channel approach is both necessary and inevitable. The opposition of NACS (association of convenience stores) continues to be a big obstacle in the U.S. But there ARE solutions and as an industry we need to power through this most perplexing of challenges.

How and why is the internet so much more than a "channel for distribution"? Visionary leaders are using the internet as a communications hub, a medium that revolutionizes the relationship between lottery operator and consumer. The internet is not just a POS or channel of distribution. It is the platform that enables lottery to migrate to a comprehensive CRM (Customer Relationship Management) approach to the business that turns an anonymous player base into a socially connected community of engaged customers.

Schedule: Monday, October 22: 5:00: Opening Night Reception Tues, Oct. 23: U.S. focused conference sessions Weds, Oct. 24: Joint U.S. and Latin America Sessions Thurs, Oct. 25: Focus on Latin America Three Receptions and luncheons provide lots of time to visit with colleagues.Abraham Lincoln

The gaming, gambling, and lottery industry is being reshaped as we speak. Changes in technology, regulations, and consumer tastes are creating tremendous opportunity just as they are obsoleting so much of what has worked in the past. Team Lottery is in the position to take action and shape its destiny - which is a very good thing because it may well be that the only way to predict the future is to be the ones who create it. Lottery Expo will be a very special program, including world-class speakers from all around the world, an imaginative new approach to eliciting fresh insights and provocative discussion, a special track for Latin American Lotteries to complement the traditional focus on North American lotteries, three receptions, three luncheons, three breakfasts (i.e. lots of time to meet with colleagues and discuss the topics of the day), and most of all a mission to make a real difference in the government gaming. Simultaneous translations for Latin American, Caribbean, and Mexican attendees. This will be a uniquely great conference experience - Please come! One of our conference themes is: How can a government lottery integrate the entrepreneurial zeal of a tech start-up when it must comply with a confounding array of government constraints? I asked our commercial sponsors for help in finding a truly world-class expert outside of the lottery industry who could help us understand these issues from a fresh, but on-point perspective.

We are very pleased and honored to announce the Keynote Speaker for the afternoon session at Lottery Expo (Wednesday, October 24). And we want to thank GTECH Corp. for sponsoring this special guest speaker. Dr. Daniel Diermeier is uniquely qualified to help us break down the complexity, to create alignment between our many missions and translate that into the sense of purpose and competitive posture that will indeed serve our "stakeholders". Dr. Diermeier has agreed to apply his extensive research and knowledge to our unique industry-specific challenges. Dr. Daniel Diermeier is the IBM Professor of Regulation and Competitive Practice of Managerial Economics and Decision Sciences, Kellogg School of Management, Northwestern University Professor of Political Science at the Weinberg College of Arts and Sciences http://www.kellogg.northwestern.edu/faculty/diermeier/personal/ Daniel Diermeier is also the co-founder of the Northwestern Institute on Complex Systems (NICO) and the Chairman of the Northwestern Global Health Foundation. He currently serves as director of the Ford Motor Company Center for Global Citizenship. The Center's mission is to address ? through research and teaching ? the challenges faced by corporations that have become the main agents of global, social and political change. He is also the academic director of the CEO Perspective Program (Kellogg?s most senior executive education program), a joint venture between the Kellogg School of Management, and the Corporate Leadership Center. Professor Daniel Diermeier?s work focuses on political institutions, reputation management, political and regulatory risk, crisis management, and integrated strategy. He is author of Reputation Rules: Strategies for Managing Your Company?s Most Valuable Asset. He has been an advisor to some of the world?s leading companies and organizations too numerous to list. In 2001 he was named Kellogg Professor of the Year and in 2007 was the recipient of the prestigious Faculty Pioneer Award from the Aspen Institute, named the ?Oscar of Business Schools? by the Financial Times. In December 2004 he was appointed to the Management Board of the FBI. He has also served as a senior strategic advisor to PricewaterhouseCoopers, and is a member of the Economic Club of Chicago.

Click here for complete Lottery Expo info, including registration materials, hotel reservation info, and conference updates: Click Here www.PublicGaming.org Exposici?n de Loter?a 2012 22, 23, 24, 25 de Octubre Hotel Trump Miami Invitaci?n a presentar o participar en la Exposici?n de Loter?a PGRI en Miami. Se proveer?n traducciones simult?neas al ingl?s y espa?ol. Para m?s informaci?n: www.PublicGaming.org

Source: http://www.publicgaming.com/index.php?option=com_content&view=article&id=12087:caesars-entertainment-corporation-sets-conference-call-to-discuss-2012-third-quarter-results&catid=31:financial-news&Itemid=46

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